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PostSubject: Churnalism   Thu Feb 24, 2011 9:23 am

As if you didn't know . . .
Quote :
A new website promises to shine a spotlight on "churnalism" by exposing the extent to which news articles have been directly copied from press releases.

The website, churnalism.com, created by charity the Media Standards Trust, allows readers to paste press releases into a "churn engine". It then compares the text with a constantly updated database of more than 3m articles. The results, which give articles a "churn rating", show the percentage of any given article that has been reproduced from publicity material.

The Guardian was given exclusive access to churnalism.com prior to launch. It revealed how all media organisations are at times simply republishing, verbatim, material sent to them by marketing companies and campaign groups.

The creation of churnalism.com is likely to unnerve overworked journalists and the press officers who feed them. "People don't realise how much churn they're being fed every day," said Martin Moore, director of the trust, which seeks to improve standards in news. "Hopefully this will be an eye-opener."
http://www.guardian.co.uk/media/2011/feb/23/churnalism-pr-media-trust

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PostSubject: Re: Churnalism   Thu Feb 24, 2011 9:25 am

People won't care.

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PostSubject: Re: Churnalism   Thu Feb 24, 2011 9:48 am

You're probably right. They probably won't get upset over this, either :
Quote :
The U.S. Army illegally ordered a team of soldiers specializing in "psychological operations" to manipulate visiting American senators into providing more troops and funding for the war, Rolling Stone has learned and when an officer tried to stop the operation, he was railroaded by military investigators.

The orders came from the command of Lt. Gen. William Caldwell, a three-star general in charge of training Afghan troops the linchpin of U.S. strategy in the war. Over a four-month period last year, a military cell devoted to what is known as "information operations" at Camp Eggers in Kabul was repeatedly pressured to target visiting senators and other VIPs who met with Caldwell. When the unit resisted the order, arguing that it violated U.S. laws prohibiting the use of propaganda against American citizens, it was subjected to a campaign of retaliation.
http://www.rollingstone.com/politics/news/another-runaway-general-army-deploys-psy-ops-on-u-s-senators-20110223

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PostSubject: Re: Churnalism   Thu Feb 24, 2011 11:21 am

How is that different than the psychological ops pulled on the American people daily

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PostSubject: Re: Churnalism   Thu Feb 24, 2011 11:29 am

One is Six. The other is Half a Dozen.

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PostSubject: Re: Churnalism   Fri Feb 25, 2011 10:59 am

So what were their tactics, offering them kickbacks? Its not like our politicians are pure as driven snow.
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PostSubject: Re: Churnalism   Fri Feb 25, 2011 12:04 pm

When you have a bunch of articles to write, and time constraints, the easiest way out is cut-&-paste from a press release that spins it the way they want it spun.

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PostSubject: Re: Churnalism   Fri Feb 25, 2011 12:18 pm

Yak wrote:
When you have a bunch of articles to write, and time constraints, the easiest way out is cut-&-paste from a press release that spins it the way they want it spun.

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Yak, are you sure you're not one of my students this semester??? Very Happy The sad part is they don't seem to grasp the concept that as easy as it is to cut & paste something to pass off as their own, it's easier for me to cut-paste-locate the source and catch them.

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